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Steps in Building a Successful Partnership

1.   Define mission, goals and objectives.

·         What is the coalition trying to accomplish by coming together?

·         Translate the individual goals and objectives of each organization into a mission for the partnership.

2.   Identify supporters and stakeholders.

·         Who will benefit from this partnership?

·         Think about including those who could be adversarial if not included in the process.

·         Strategize how to balance and control diverse groups

3.   Create a structure.

·         Identify the roles needed for the coalition to function.

·         Assign responsibilities within all parties.

·         Set up a coordinating function to hold the group together and manage communications.

·         Develop shared solutions as problems arise.

·         Be flexible.

4.   Determine expectations.

·         Start with outcome measures.

·         Obtain consensus on the data elements.

·         Collect a baseline before starting, e.g. how many people are already receiving this service?

5.   Create a communications network.

·         Develop a common language; don’t let semantics become a problem.

·         Communicate openly and frequently with all partners.

·         Identify a person to effect all internal coalition communication.

·         Specify a single spokesperson for all public communication.

6.   Develop a message.

·         Keep the message simple and relevant.

·         Craft a message that works with your local community.

·         Repeat the message over and over again.

 

This information is available to download in document format (DOC).
 

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